How to get management committed to road safety measures.M commitment is what ensures road safety initiatives have the resources needed to achieve results. And, when senior managers demonstrate and communicate their commitment to road safety, positive safety climate changes occur. The reason for management commitment is one of the most essential in road safety messages achievement. When the management is in line with what is required by the organization, it becomes easier to train lower-ranked employees on what is required of them all the time.
Below are ways to get management committed to road safety measures
1. Clear and confidential representation of the company.
Every employee needs to see clear evidence that the company – as represented by management – is genuinely committed to employee safety. Managers whose model safe behaviours motivate employees to adopt the same values and behaviours are able to achieve more through their actions. Conversely, employees probably won’t buy in to a program that’s not visibly supported by upper management. It is more advisable that everything needed from employees by the organization should first and foremost be practiced by the management.


2. Management support
Management support is necessary to access resources such as funding for training to improve driver skills and to purchase fit-for-purpose vehicles. Management must allow employees to be an active part of the program by participating on the safety committee, helping draft policies and procedures and leading tailgate meetings. Management must also ensure that the lower-ranked employees feel needed and appreciated at all time, this will ensure their full participation in all they do.
3. They should be aware of their responsibilities:
Management must always be aware of those responsibilities towards their employees. Although shifting of responsibilities at times may not affirm the need for employees to stay interested in their duties
Management are responsible for things like:
– establishing a management style that facilitates a strong safety culture
– organizing and approving safety structures
– the safety committee, safety coordinators, supervisors
– providing pathways for safety communications and
– implementing policies, procedures and practices.

Every organization which is aimed at achieving excellent road safety measures must ensure their management is top notch in their duties, and this will help to put the employees within their right frame of work.
